The Eisenhower Matrix
Prioritize tasks by urgency and importance
LESS IMPORTANT
IMPORTANT
URGENT
NOT URGENT
Urgent & Important
• Deadline-driven projects
• Critical issues
• Emergency meetings
DO
Important & Not Urgent
• Long-term planning
• Regular exercise
• Learning new skills
SCHEDULE
Urgent & Not Important
• Most meetings
• Many phone calls
• Some emails
DELEGATE
Not Urgent & Not Important
• Mindless browsing
• Time-wasting activities
• Low-value tasks
DELETE
"What is important is seldom urgent and what is urgent is seldom important."
— Dwight D. Eisenhower
Developed by Stephen Covey from Eisenhower's ideas